Based upon senior living industry research, on average, it takes about 15 to 20 or more leads to fill one independent living unit, and at least 8 to 10 for an assisted living and/or memory care unit.
At The Roche Associates, Inc., we have found over the past 43 years of helping clients achieve occupancy and revenue success that one of the best proven ways to generate true age- and income qualified leads is through on-site Sales Traffic Programs. Click here to learn more about the power of events marketing in generating dozens or hundreds more age- and income-qualified leads.
To give an idea of the types of successes The Roche Associates, Inc. (TRA) has had in helping our clients achieve occupancy success through the techniques shared in this blog, we invite you to read a few of our most recent 5-star Google reviews, below.
Before starting Tradition over 15 years ago, I asked two very active lending groups for senior housing (one based in Chicago, and the other located in Florida) who was the best marketing and leasing consultant they had seen in the US. Independently, both lenders highly recommended Joe Roche and Roche and Associates. We now have used Roche Associates multiple times to market and lease our Tradition Senior Living communities. They achieve outstanding results time after time. They are 5 Stars!
– Jonathan Perlman, President/CEO, Tradition Senior Living, LP
I have worked the Roche Associates for over twenty years. Joe and his team have always delivered the results they promised. Your marketing dollars are well spent with the Roche Associates.
– Kenneth Strong, Executive Director, Dwyer Home at Fairing Way
5 stars all around! During my time with The Roche Associates, I had the privilege of working with amazing clients, and through hands-on projects and mentorship from Joe and other industry experts, I deepened my understanding of senior living marketing. I not only gained valuable skills and industry knowledge, but also lasting friendships.
– Bryan McKeever, Sales And Marketing Specialist, Northbridge Advisory Services | HallBridge Partners
I am extremely pleased with The Roche Associates’ exceptional contribution to Keystone Place at Richland Creek. TRA played a pivotal role in doubling our occupancy, facilitating 54 move-ins from April to December 2022, averaging an impressive six net move-ins per month post the last major COVID-19 wave. Their critical marketing and sales guidance, strategic insights, and effective leadership were instrumental in achieving this remarkable feat. TRA consistently exceeded expectations, going above and beyond to support their clients. Their unwavering dedication and personalized approach set them apart. I highly recommend The Roche Associates for their outstanding commitment and expertise in driving success.
– Carrie Etchison, Former Senior Living Counselor, Keystone Place at Richland Creek
If your community(ies) need help achieving 95+% occupancy, we invite you to connect with us to see how The Roche Associates, Inc. may be able to help. Our Founder and CEO, Joe Roche, is offering a limited number of free 45-minute consultations in spring 2024. Send Joe a message on his cell today at (413) 348-6277 if you’d like to grab a spot! Or you can fill out our contact form here. There are very limited spots available, and it’s first-come, first served. We look forward to partnering with you on your journey to occupancy and revenue success.
