ONGOING LEAD GENERATION
Based upon Senior Living Industry research, it takes on average 20-25 leads to fill one independent living unit, and 10-15 leads to fill one assisted living unit. Therefore, in order to feel secure about gaining and maintaining 95%+ occupancy for your senior living community, it’s essential to have a leads base that has 20 to 25 times the number of vacant units in your community. To do so, you need to continuously work at bringing seniors into your community and to continue to reach out regularly to your lead base.
We have many strategies that we use to successfully help our clients grow their lead base and then respond to it regularly.